Top Design Trends for Modern Multi-Family Housing Near Baylor University

Waco continues to see a rise in demand for student housing near Baylor University. As enrollment grows and more students seek off-campus living, developers are responding with modern multi-family properties that go beyond the basics. At Merck General Contracting, we specialize in building multi-family projects that are attractive to tenants, easy to maintain, and optimized for long-term profitability. Here are the top design trends we’re seeing in the Baylor University housing market.

1. Purpose-Built Floor Plans for Student Living

Today’s student renters are looking for more than just a place to sleep. Developers are prioritizing floor plans that offer privacy, flexibility, and functionality. That often means:

• Private bathrooms for each bedroom

• Built-in study nooks or workstations

• Open-concept kitchens and common areas

• In-unit laundry setups

These layouts not only attract student renters but also make marketing and leasing easier.

2. Smart Technology Integration

Students and young professionals expect modern amenities—and that includes technology. Multi-family housing near Baylor is being designed with smart tech in mind:

• Keyless entry systems

• Wi-Fi-enabled thermostats

• High-speed internet infrastructure

• Smart lighting and voice control options

These features make the units more marketable and also reduce maintenance issues and improve energy efficiency.

3. Energy Efficiency and Sustainable Materials

Sustainability is no longer a niche concern—it’s a priority for many students and parents. Multi-family developers are incorporating:

• Energy-efficient windows and appliances

• LED lighting and low-flow plumbing

• Recycled or renewable building materials

• Solar-ready roofing and HVAC systems

At Merck General Contracting, we work with developers to build LEED-conscious designs that lower utility costs and appeal to eco-conscious renters.

4. High-End Finishes That Mimic Luxury Living

Gone are the days of basic off-white walls and builder-grade countertops. Students now expect multi-family rentals to have style. Popular design features include:

• Quartz or granite countertops

• Luxury vinyl plank flooring

• Stainless steel appliances

• Matte black or brushed gold fixtures

These upgrades not only increase tenant satisfaction but can also allow for higher monthly rents.

5. Amenities That Promote Community and Wellness

Students value community and convenience. As a result, developers are investing in amenities that promote lifestyle and connection, such as:

• Outdoor courtyards with grilling stations

• Onsite gyms and fitness rooms

• Study lounges and coworking spaces

• Bike storage and pet-friendly features

These amenities add value and help differentiate a property in Waco’s growing rental market.

6. Secure, Well-Lit, and Monitored Environments

Safety is a top concern for students and their families. Modern developments include:

• Gated entry or controlled access

• Surveillance systems throughout the property

• Well-lit walkways and parking lots

These measures not only increase peace of mind but can also reduce property damage and liability risks.

7. Flexible Leasing and Mixed-Use Concepts

With demand for housing rising near campus, many developers are incorporating flexible leasing options and mixed-use designs that include:

• Retail or coffee shops on the ground floor

• Short-term lease accommodations

• Co-living layouts with shared amenities and reduced rent

These models appeal to students, grad students, and young professionals alike, expanding the property’s potential renter pool.

Build with Merck General Contracting

As a general contractor rooted in Waco, we understand the unique opportunities and challenges of building near Baylor University. From site development to final finishes, Merck General Contracting helps investors and developers bring student-focused multi-family housing to life with thoughtful design and reliable construction.

Looking to start your next multi-family project near Baylor? Contact Merck General Contracting today to schedule a consultation.